Learn the system small businesses use to hit huge revenue goals by scaling through an indie stockist strategy. The next cohort begins 6 January 2025—save your seat!
Female Founder World
Female Founder World
Level Up Your Stockist Strategy in 30 Days.
Class starts 6 January 2025.
It feels harder than ever to find customers online. Digital ads are more expensive, and it can seem like sales depend on going viral or getting Target or Sephora to reply to a cold email.
We spoke to countless brand builders who are feeling it too.
They kept talking about one channel that's really hitting right now: indie stockists. As in, stocking your brand in independent stores and boutiques.
I know what you're thinking.
Cool, but how do I start or scale up an indie stockist strategy?
Fair point. Wholesale is one of the most gatekept areas of business—and new platforms and tools keep changing the game. It's why we built Retail Bootcamp.
Female Founder World tapped our network to build an all-star Retail Bootcamp advisory team. These real world entrepreneurs in beauty, home, wellness, beverage and food are hitting seven figures (or more) through indie stockists and shared the hard-won workflows, tools, and templates driving their strategy.
We took all this to build a four-part program to launch or level-up your indie stockist strategy in 30 days.
Inside The Program
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Copy and paste this repeatable framework to start and scale your stockist strategy.
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Understand the role independent boutique stockists play in building a future-proof brand and business, PLUS how chain stockists fit into your long-term strategy.
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Use this checklist and video to evaluate whether your packaging is ready for IRL retail shelves.
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Complete this exercise to make sure your wholesale stockist strategy is profitable from day one.
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Understand exactly how to reach your dream stockists by copy-pasting these clever content and marketing tactics and start receiving inbound stockist enquiries!
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Where and how your product shows up in retail matters. Learn how to select boutique stockists that will help build your dream brand in the eyes of consumers and your industry.
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Follow this framework to identify, contact, and close new stockists. Includes your outbound email flow!
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Follow this inbound enquiry system to receive, evaluate, and respond to stockist requests.
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Templates and real-world examples of key documents you neeu to start and scale-up your wholesale business from zero to seven-figures including linesheets, sell sheets, retailer decks and more.
Automation tools, flows and tips to build a big wholesale business with a very small team.
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Learn how to leverage existing platforms such as Faire to maximize your inbound and outbound wholesale business.
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A blueprint to follow to get repeat orders from your existing ndie stockists.
'Retail Bootcamp' Is Created Alongside Real-World Business Owners
"After speaking to thousands of business owners over two years, we filtered out the noise to curate a practical playbook that will help anyone making a physical product build a meaningful wholesale business WITHOUT relying on landing a huge stockist like Sephora or Target."
Jasmine Garnsworthy
Creator of Female Founder World
Female Founder World
Female Founder World
The Result?
You now have a solid system to grow your wholesale business that will set your business up for future success.
No more anxiety that you don't have the budget or team to compete against venture-backed CPG companies to grow through digital ads.
No more desperately chasing viral video trends on social media as your only way to grow.
No more crossing your fingers and hoping Sephora, Target or Walmart will reply to your cold email. You're now in control of your brand's future and have a clear path to scale from where you are now to where you want to be.
Where you’ve seen Female Founder World
What’s Inside?
Repeatable steps to scale-up your wholesale business
Structured 4-part course
Live feedback available on your pitch materials and outreach strategy within the Retail Bootcamp group chat
LEARN with videos and workbook PDFs, then IMPLEMENT with Canva templates and spreadsheet templates
Program created with real-world business owners hitting 7 figures+ through indie stockists
PLUS best practices on when and how to launch into chain and mass retail stockists
Perfect for you if…
You have launched, or are preparing to launch soon, a business selling physical, consumer products.
You want to future-proof your business and not just rely on online sales through your website.
You don't want to cross your fingers and wait until you *one day maybe* get into Target, Walmart, CVS or Sephora—you want a thriving wholesale business now. (Yes, you might want to pursue big retailers as well, but feel ready to take action NOW with an indie approach.)
You want to create a clear business growth plan that you can actually achieve.
You're overwhelmed by the amount of information and advice online and just want a proven, simplified playbook of steps to follow for stockist success.
You often find yourself comparing your business to others and want to feel confident in your plan for growth.
You want to be able to more accurately forecast your future sales, inventory costs, and growth.
Not for you if…
You don't make or sell a physical product.
You are happy only selling online and don't want to build a wholesale portion to your business.
You aren't ready to take the necessary steps to build your wholesale business.
You aren't happy with your current product and don't feel ready for it to be out in the world and on store shelves.
You are a dropshipper.
Female Founder World
Female Founder World
You'll love it, guaranteed.
We know you're going to love this course and if you're not happy within 7 days of receiving access to Module One, we'll refund 100% of your purchase price no questions asked.